The World of Coca-Cola museum in Atlanta simply grew to become extra interactive. Followers of Coca-Cola can now immerse themselves extra within the historical past and legacy of The Coca-Cola Firm with its new expertise, Coca-Cola Tales, which opens Friday, April 11. The brand new expertise takes museum-goers via the birthplace of Coca-Cola, beginning with a piece that chronicles the corporate’s most vital moments since 1886, from its first pour at Jacob’s Pharmacy to its progress as a multinational company price billions.
“We have now a whole lot of archives represented throughout the important thing story factors that constructed this model’s legacy. We actually needed it to really feel such as you’re truly moving into our archives. That is such a singular piece of our historical past,” mentioned a World of Coca-Cola consultant.
The expertise options floor-to-ceiling shows of artifacts and story collections together with interactive reveals resembling picture alternatives good for social media to AI shows that flip you into the principle attraction of a classic Coca-Cola commercial and one other that transports you to a counter at Jacob’s Pharmacy.
Those that go to the exhibit may study loads of enjoyable details to extend their Coca-Cola information and spot outdated advertisements from celebrities resembling Anita Baker and Ray Charles, in addition to widespread ones that ran on tv.
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