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- Save up to $295 with Apple trade-in credits for qualifying devices; amount depends on device and condition.
- Verizon buyers can get up to $300 with smartwatch trade-in via 36 monthly bill credits; bundle with iPhone for possible free watch.
- AT&T and T-Mobile run buy-multiple deals giving up to $300 off second watches, applied as monthly service credits with new lines.
- Compare retailer perks at Amazon, Walmart, Best Buy, and Target; verify seller, stock, and trade-in terms before buying.
- Series 11 starts at $399 (42mm); cellular adds $100. New buyers get service trial offers and 3% back with Apple Card.
The Apple Watch Series 11 is one of the absolute best wearables on the market right now. Our experts named it the best all-around smartwatch for 2026, praising its impressive battery life, durable screen and user-friendly interface. Plus, it’s even better when you can put one on your wrist for less.
Right now, you can find it for $70 off at select retailers, with others offering even bigger savings with an eligible trade-in. To help you stretch your budget further, CNET’s shopping experts have rounded up the best Series 11 deals available right now below. We’ll continue to update this page as offers drop, so check back for the latest details. Plus, we have roundups for the best deals on the Apple Watch SE 3 and Ultra 3.
Buying a new Apple iPhone 17? Check out the best iPhone 17 deals and accessories like the AirPods Pro 3.
Apple Watch Series 11 deals
Nearly every Apple Watch Series 11 configuration is now $70 off at Amazon, which drops the starting price down to just $329.
Most of these discounts are offered directly by Amazon, but there are a handful of deals from third-party vendors that we recommend avoiding. Be sure to double-check that your chosen configuration is being sold and shipped by Amazon before you buy.
The cost of the Apple Watch Series 11 starts at $399. Apple also offers a trade-in credit between $30 and $295 for qualifying devices. Additionally, customers who use an Apple Card* receive 3% back on their purchases. New buyers will enjoy extra benefits, like three free months of Apple Music for ad-free listening and three free months of Apple Fitness Plus, featuring a range of workouts, including HIIT and meditation.
Though no discount is listed, Walmart is currently offering $70 off nearly every Apple Watch Series 11 configuration. That drops the starting price for the 42mm model to $329 and the 46mm model to $459. Plus, cellular configurations are also discounted.
This purchase also comes with three free months of Apple TV, News Plus and Fitness Plus, as well as four free months of Apple Music and Arcade.
The only direct discount Best Buy is offering right now is a modest one: $14 off the 42mm in jet black, bringing it down to $385. You can also save with an eligible trade-in. The discount will depend on the year and condition of your device, but you can save up to $150 if you’re upgrading from the Series 10. Plus, you can get four months of Apple Fitness Plus free with any Apple Watch purchase (new subscribers only).
Target isn’t offering a discount on Apple Watch Series 11, but you will save 5% instantly if you make the purchase with your Target Circle Card.* It’s worth noting that certain colors and configurations are currently out of stock.
Verizon customers who have or switch to a qualifying Plus plan can trade in their old smartwatch for up to $300 off the new Apple Watch Series 11. That drops the cost down to just $6 per month, with discounts being applied as bill credits over 36 months.
And if you were planning on buying an iPhone, you can score the Apple Watch for free. Both devices must be on a Verizon service plan.
How much does the Apple Watch Series 11 cost?
Series 11 watches start at $399 for the 42mm model, and you can upgrade to the larger 46mm model, which starts at $429. It’s an extra $100 if you want to add cellular connectivity.
What colors does the Apple Watch Series 11 come in?
The Series 11 comes in jet black, silver, rose gold and space gray.
Should I upgrade to the Apple Watch Series 11?
Our in-depth review of the Apple Watch Series 11 can help you decide. General advice holds true, and if you have an older Apple Watch from several generations ago, upgrading could offer significant improvements. If you have a relatively newer smartwatch, compare the features of both to see if the upgrade is worth it.
If you’re in the market for a different model, our roundup of the best Apple Watch deals includes sales on the Apple Watch Ultra 3 and SE 3, as well as older models like the Series 10 and more.
Switching to an Android smartwatch? We’ve found plenty of Samsung Galaxy Watch deals and Google Pixel Watch deals available as well.
*All information about the Apple Card and Target Circle Card has been collected independently by CNET and has not been reviewed by the issuer.
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